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A new AI-generated video ad campaign amassing millions of views on social media may make many parents reconsider what information they share publicly about their children.

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amass
모이다, 대량으로 수집하다

The Deutsche Telekom video uses the latest artificial intelligence technology to virtually age a 9-year-old they call Ella, played by an actor, in order to illustrate how a child's digital footprint can potentially be misused to damage their lives.

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"Once an image is shared online, it can be hard to control where it ends up," explained Dr. Rebecca Portnoff, director of data science at Thorn, a nonprofit that fights the spread of child sexual abuse online, in an interview with ABC News.

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nonprofit
비영리단체

The campaign documents the various potential dangers of oversharing your children's data, from online bullying to identity theft to the creation of child sexual abuse material, or CSAM.

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"Bad actors use a variety of content manipulation technologies and services to alter benign photos and videos, usually from a child's social media account, or on the open web, to sexualize this content," added Portnoff.

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actor
관계자, 행위자
manipulation
가공, 조작
benign
무해한
open web
인터넷을 통해 이용 가능한 모든 웹사이트

While these dangers have been documented in the past, the risks are exacerbated by the increasing rise and accessibility of AI. Paired with troves of publicly available data, this is giving criminals more content to work with.

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exacerbate
악화하다
troves of
많은 양의

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"Sharenting" is a term sometimes used to refer to parents sharing content about their children online. It's an easy and accessible way for parents to connect with each other, explained experts at Boston Children's Digital Wellness Lab who have studied the potential impacts of sharenting.

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Those experts highlighted a Barclays Bank estimate that by 2030, 7.4 million incidents of identity fraud per year could be linked to parents oversharing personal information online.


As illustrated in the Deutsche Telekom campaign, generative AI is making it possible to create believable replicas of your child's likeness from voice to figure.

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fraud
사기
replica
복제물
likeness
닮음, 유사함

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As for how parents might strike that balance, sharing photos and content only to private albums with family and friends and not publicly is one way to share while safeguarding your child's privacy and minimizing risks.

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as for
~에 관해 말하자면
strike a balance
균형을 유지하다
safeguard
보호하다

Portnoff also had a few suggestions about how families can educate kids about online safety.


"Parents can talk early and often to their kids about online safety and foster an open and judgment-free environment at home. They can work to understand the apps, social networks, and online services their child uses, as well as what privacy controls are available — and then utilize those privacy controls," she said.

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foster
발전시키다, 조성하다